Innovation Management
... is the key to a significant and sustainable increase in sales and a long-term improvement of the competitive position.
Situation:
Increasing price and performance competition, shortened life cycles and structural changes in global markets, etc. require the fastest possible introduction of new products.
Solution:
After evaluation and - if necessary - adaptation of the product and market strategy the innovation process is revamped to achieve considerable time savings. The approach is based on the method of business process optimization.
Steps to success:
- Validation of the existing R&D strategy
- Determination of the correct depth and width of in-house R&D activities
- Implementation of effective evaluation procedures
- Streamlining of development processes and costs
- Target costing
Scope of profitability improvement:
|
40 - 50% 30 - 40% |
More details:
Innovation Management
